Two of the most popular and renowned fields of education among the youngsters of today are Mass Communication and Journalism. The fact that makes these two branches popular is the freedom of expression, the exposure that one gets, and the way of showing creativity that these fields permit. If you are someone who is expressive with words and loves to know all the things about everything, then these two fields are bound to attract you.
The fields of journalism and mass communication have been here for decades, though there was a point in time when the reach of both of these fields was very limited. In the pre-1990s, the stress was mostly on print media. People could only know about any incident, big or small, the next day when it came out in the papers. But thanks to the current rate of technological advancement, the emphasis of journalism and mass communication is on the rise. People demand to know the latest news the second it happens.
In such a scenario, it is important to bring forward graduates who know what they are doing and are a deft hand at their job. The jobs are galore in this field and it only needs a well-trained professional to grab the opportunities. Here is a list of the top jobs that the students of Journalism and Mass Communication can avail in the current times.
Journalism: This is the job that caters to the very core of the subject and hence, is highly sought after by the students. A person can be an independent freelance journalist or someone working for a particular press. If collecting the news and telling it as it is lies among your choices, then this is your line of work. We understand how lucrative the jobs in the domain of journalism are for students and help to prepare the students accordingly. We have eminent news personalities coming to our campus to discuss the various facets of the job with the students.
Filmmaking: Filmmaking is a long process consisting of several steps like conceptualization, production, recording, and editing. However, all these steps lead to making it one of the most fulfilling jobs that one can wish for. We cover all of the steps in the film studies section of our course with the added advantage of audio/video studio. The students are encouraged to question and the mentors are ever ready to quench their thirst for knowledge. After all, whether they turn out to be documentary filmmakers or mainstream film directors, this knowledge will take them a long way in their chosen career path.
Radio and video jockeying: These are two of the very lucrative and sought-after job domains that are increasingly getting prominence among the students these days. If you are someone who is super-expressive and loves to play around with your voice and words, then this is your line of work. One of the major requirements of this field is that the individual is well-groomed enough to crack the auditions.
The auditions for these jobs are a test of the skill set that the student has gathered and also the grooming that he or she has undergone.
Advertising: Jobs in advertising involve selling and promoting products or services through visual or/and audio form of marketing. A career in advertising consists of two broad genres. The first is the creative side that involves copywriters, scriptwriters, and visualizers. The second side consists of the executive part that deals with client servicing and market research departments.
Public relations: Every national and multinational company of our times has the presence of a well-qualified PR officer who is like a link passing on the information from the organization to the employees. As the number of private organizations increases in the country so does the demand for expert PR officers. An important part of the job is to convey the message well enough to get the job done.
(The Writer, Dr. Kulneet Suri, is the Senior Director of IMS Noida and Alumni of Harvard University (HKS)
