Monday, December 23, 2024

Say goodbye to lipstick smudges 

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Lipsticks make a statement in every mood, fit and style. As it is embraced across nations and cultures, its worldwide market was valued at USD 17.49 billion this year and is likely to grow at a CAGR of 4.7% from 2025 to 2030. Akin to this swelling trend, in the current year, the Indian market generated a revenue of USD 572.2 million and is anticipated to extend to USD 858.0 million by 2030.  These figures showcase the increasing global and local demand for lipsticks. In line with this, there has been a clear shift towards smudge-free lipsticks in the recent past. Nowadays, consumers desire products that offer a flawless, long-lasting finish, attributed to long work days and the growing influence of the ‘selfie’ culture. Meeting this demand, several smudge-proof lipstick brandsowe their effectiveness to advanced silicone-based polymers or film-forming agents, which create a flexible and non-transferable layer that ensures the colour stays vibrant all day. To make the most of this trend, pairing the right products with expert tricks is essential, as it guarantees a smudge-free pout that meets aesthetic and practical desires. Let’s dive deeper into it.
Exfoliate and hydrate  
To begin with, the word for attaining flawless lips is a smooth base that sets the tone for an even look. Before applying any product to the lips, it is vital to exfoliate them and remove dead or dry skin. It can be done by using DIY lip scrubs containing honey and sugar. Besides, one must allow the scrub to settle down for a few minutes and then wipe it off with a clean, damp cloth.
Prime the lips
Just like the face, lips too need a primer to reduce their rough patches and dryness. Additionally, lip primers contribute to extending the wear time of lipsticks, creating an even barrier between the lip and the product. In case, one doesn’t have a primer, a concealer or foundation can do the trick to smoothen the lips and lock the colour.
Apply lip liner
To keep the lipstick in place and reduce feathering, lining the lip is extremely vital. Lip liners define the lips and act as a base to prevent any unnatural damage. When picking a lip liner, one must go for a shade darker than the lip colour to create a defined base and crisp finish. This simple hack prevents a washed-out appearance of the lips, in case the lipstick starts to fade out.
Pick the right lip formula
While creamy and satin lip shades are the top choice for many, they often transfer quickly. Thus, to achieve a fresh look, choosing a matte formula is the best bet. Not only do they stay in place but are designed for ultimate durability. Hence, shades with waterproof specifications and liquid matte qualities are highly recommended.
Layer the lip
To achieve a smudge-free look, layering the lip is an effective technique. One should start by putting a thin layer first using a lip brush. Then, gently blot the lips with a tissue to remove excess product. Afterwards, a thick second layer must be applied to lock the colour. Adding to this, a clear lip balm can be used as a sealant on the lipstick to create a light, non-sticky barrier that reduces transfer.
Powder through tissue
Once the lipstick is in place, one can place a tissue over the lips and then dust translucent powder over the tissue. This trick sets the lipstick without dulling its colour. Moreover, applying a small amount of makeup setting spray over the lips is the final seal for a transfer-proof finish.
Opt for high-quality
Among a range of variants available in the market today, it is crucial to choose the right set of non-transfer lipsticks. These are instrumental in reducing the chances of colour fading, despite the activities one undertakes in the day.
Stay away from oil
Oily foods are antagonists to smudge-free lipsticks since they break down their formulas. Hence, one must avoid indulging in excessively greasy foods, especially in social settings. Likewise, it may be worthwhile to carry a mini touch-up kit including blotting paper, lip liner and lip shade to maintain the overall look.
Undeniably, long-lasting, smudge-free lips are the ultimate confidence booster. With high-quality products and proven hacks, everyone can embrace the lip shades of their choice. In the end, a polished lip look is only a few thoughtful practices away, be it through a lip liner or a transfer-resistant formula.

(The author, Nitin Panjwani, is the Co-Founder, of Colors Queen.)

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