Denim has come a long way from being a functional workwear fabric to a fashion staple. Its durability and versatility have made it a popular choice among women worldwide.
Denim has become an increasingly popular fabric in India over the years. Initially, denim was considered a Western fabric, but it has now become a part of the Indian fashion scene. The fabric has adapted to the Indian climate and cultural sensibilities, making it a popular choice for many occasions. From flared bell-bottoms to high-waisted mom jeans, denim has adapted to changing fashion trends over the years. Today, denim comes in various forms – from skinny jeans to denim jackets, from denim skirts to denim shorts.
The appeal of denim lies in its versatility. It can be dressed up or down, making it suitable for any occasion. Denim is also a durable fabric that ages well, developing a unique patina over time that adds character to the garment.
Sustainability has also contributed to the popularity of denim. Consumers are increasingly opting for eco-friendly and ethical options. Many brands now offer denim made from recycled materials or using less water and energy in production.
Denim can be styled in numerous ways to create different looks for different occasions. Parika Rawal, Design Head of Madame shares some of the best ways to style denim:
Denim on denim: Wearing denim on denim can create a stylish and chic look. The key to nailing this style is to mix and match different denim washes and textures. For instance, you can pair a denim jacket with a pair of distressed denim jeans or wear a chambray shirt with dark denim skinny jeans.
Dress it up: Denim can be dressed up with the right accessories and shoes. Pair a denim skirt with a blouse and heels for a classy look, or wear a denim dress with statement jewellery and wedges for a casual yet stylish outfit.
Casual cool: Denim is perfect for creating a laid-back, casual look. Pair a pair of distressed denim shorts with a graphic tee and sneakers, or wear a denim jacket with a white t-shirt and black jeans for a cool and effortless look.
Go monochrome: Create a monochromatic look by wearing different shades of denim in the same outfit. For example, you can wear a light blue denim shirt with dark blue jeans or wear a denim jacket with a denim skirt in a similar shade.
Mix and match: Don’t be afraid to mix and match denim with other fabrics to create a unique and interesting look. Try wearing a denim jacket with a floral dress or pairing a denim skirt with a silk blouse.
Denim has also been incorporated into traditional Indian wear, with many designers experimenting with the fabric to create fusion outfits. The popularity of denim in India can also be attributed to the rise of the casual fashion trend. Denim jeans, shorts, and jackets are perfect for creating a casual, laid-back look that is both comfortable and stylish.
In conclusion, denim is a fabric that can be styled in a variety of ways to create different looks. Whether you’re dressing it up or keeping it casual, denim is a timeless fabric that will never go out of style. Denim has become a significant part of the Indian fashion scene. With its versatility, durability, and adaptability, denim has become a popular fabric for all occasions. As sustainable fashion gains momentum in India, denim continues to evolve to meet the demands of the market.
