Sunday, July 14, 2024

Digital solutions to empower businesses

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Web development offers many opportunities to advance your career. Apart from expanding your network, you discover the best ongoing practices in the domain.There’s even a chance to get hired.Not to mention, it is a beneficial time-out from the monotonous day-to-day work.The Director, Marketing and Sales, Mass Software Solutions Pvt. Ltd. Bhaskar Ganguli tells us, “With a passion for providing customers with first-class solutions, we established Mass Software Solutions in 2006.

During that time, our primary focus areas were website design and development, but as the company grew, we enhanced and expanded our product range. We have global clients that work with us to change and streamline their business processes and identify and resolve operational difficulties.

This was the start of our journey toward digital consulting and transformation solutions. Due to our large clientele worldwide, we are familiar with each customer’s requirements and know that these requirements vary by region. Then, client communication is yet another area where we receive an additional amount of positive feedback from our clients.

We often receive referrals from our consumers. We offer assistance and advantage to other businesses for them to rely on us for their growth in terms of price and knowledge.”
A web developer/coder helps create compelling websites, and develop software and mobile applications. There is a huge demand for coders from businesses and even individuals who are working on various coding languages.

The businessman continued, “Today, we are a well-known digital transformation company that offers online, mobile, and digital advice solutions to small businesses, organizations, and agencies. We also work with IT consultants and firms in the U.S. and the U.K. Because of our large clientele worldwide, we are familiar with each customer”s requirements and know that these requirements vary by region.

Then, client communication is yet another area where we receive an additional amount of positive feedback from our clients. Our customer retention rate is relatively strong, even if it has been there since we started with one or two minor projects, and we have worked with the client for ten to fifteen years. Most of our clients have been with us for a long time. We form the backbone of their IT development team and constantly work with them to upgrade their system to keep them up to date with the latest technologies and keep pushing their ROI higher. We have managed dedicated resources for their team, who regularly visit the onshore client offices.”

In an ever-changing world UI/ UX design is an upcoming design specialisation that is gathering a lot of interest among the youth and also offers lucrative career opportunities. He also mentioned, “First of all, we understand the business and its challenges.

That helps us identify the next course of action. We hold regular meetings with the stakeholders and focus on the pain points. Then we come up with solutions enabling clients to switch on their digital transformation journey. We ensure that the clients can focus on their key roles, and we entirely become their IT team for development, maintenance and support.”

Between 2020 and 2030, the Bureau of Labour and Statistics predicts a 13 percent growth in the job outlook for web developers and web designers. This makes it a great career choice for anyone looking for an interesting and lucrative career path.In the digital field, people with backgrounds in UI/UX design have many opportunities to forge careers! The center of the market in the present times, should not be a mystery to you.

“Even though technology adoption has been slow in the MSME sector, it has been slowly picking up a considerable pace, and people have understood the importance and benefit of digital transformation. Owners have realised that technology enhances MSMEs’ efficiency, reduces costs, and expands market reach at the domestic and international levels. Indian MSMEs have discovered they must actively transform their traditional method businesses into updated and contemporary ones.

Digital transformation powers companies to take decisions based on data insights. Cutting-edge technologies like Artificial Intelligence (AI), Machine Learning (ML), data-enabled systems, and internet-based businesses provide an edge over competitors,” he concluded.

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