Sunday, June 1, 2025

National PR Day celebrated with focus on ethical AI use

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PNS|Visakhapatnam

The Visakhapatnam Chapter of the Public Relations Society of India (PRSI) observed National Public Relations Day on Monday with a thoughtful event centred on the theme — “Responsible Use of Artificial Intelligence: Role of Public Relations.”

Former CBI Joint Director V.V. Lakshminarayana, who attended as Chief Guest, underscored the importance of ethical and transparent use of AI in communications, highlighting the need for accountability in its application.

PRSI Visakhapatnam Chairman M.K.V.L. Narasimham spoke of India’s expanding AI talent base and its potential to emerge as a global leader in AI innovation. National Awardee and PRSI Advisor K. Rama Rao stressed the role of the PR fraternity in guiding AI-related discussions within legal and ethical frameworks.

Treasurer N.V. Narasimham outlined PRSI’s ongoing efforts to promote professional standards and excellence in public relations.

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