Paradise Food Court on Friday filed a complaint against an Instagram influencer for uploading a defamatory video displaying issues in Paradise Haleem. The Paradise management alleged that it was done in an effort to defame the popular food chain. The Instagram channel with handle ‘telanganacrimefiles2023’ has been sharing a fake defamatory video on Paradise on the said Instagram account and other multiple WhatsApp groups.
According to Paradise, the said video was not taken by the said Instagram Channel, nor did they visit their outlet at that time.
The Paradise also believed that the video was obviously intended to harm the reputation of Paradise and gain undue publicity. It also complained that those who uploaded the video demanded monetary benefits to remove the video.
Gautam Gupta, CEO of the Paradise Food Court, said, “We have taken the matter seriously and raised a complaint with the police as we have various evidence that the video is manipulated and has been made up with an intention to defame the brand. It is astonishing that one can go to such lengths out of total malice, but we are sure the authorities will tackle this situation and resolve it rightfully.”
He further added that “Dissemination of such defamatory content not only harms our brand but also undermines the hard work and dedication of our employees who strive tirelessly to deliver an exceptional experience to our patrons.
It also breaks the trust customers have on the restaurants in general. Paradise, along with industry leaders, condemns such practices and calls upon the people to exercise discretion when engaging with content online.”